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SpEC holds training event for its distributor AIM Protech in Vietnam ( 7 – 9 June 2010 )

117Speciality Engineering Chemicals (SpEC) recently held a 3 day product training event for its Vietnam distributor M/S AIM Protech. Participants from all over Vietnam, including Ho Chi Minh City, Da Nang, and Hanoi attended the event. SpEC has been active in Vietnam with its distributor AIM Protech since 1998 and have developed together a significant market presence and track-record of successful usage & application of SpEC products. Both parties are keen to further develop and enhance SpEC’s presence in the Vietnamese market. The event opened with a speech by Eric Enriquez, General Manager of AIM Protech who welcomed the SpEC Team. The Sales & Marketing Manager of SpEC, Elia Kazan, discussed the importance of providing distributors with the opportunity to exchange business strategies and to learn about the latest SpEC products in a collaborative environment. John McGregor, Technical Director of SpEC emphasized the importance of product knowledge and gave a detailed presentation on product usage. After the product review and training had been concluded, AIM Protech and SpEC shared their market outlooks for 2010 and presented their general plans for marketing SpEC’s products in the coming year. SpEC will always strive to ensure that its distributors are provided with the necessary training & support to develop the business of its customers in its target markets.

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